Here's the text - easier to read!\n\n-Greg\n\nHeads up: Local firm bringing cockpit display tech to cyclists\n\nBy JOHN MARKOFF\nTHE NEW YORK TIMES\n\nFighter pilots have long been able to view flight data projected onto\njet windshields within their line of sight. Soon recreational\nmotorcyclists and bicyclists will be able to take advantage of that\ntechnology.\n\nMotion Research, a Seattle company founded in 1993 by a former\nrace-car driver, Dominic Dobson, said that next spring it would begin\nselling an inexpensive information display system to be attached to a\nmotorcycle helmet.\n\nThe Sportvue head-mounted display will allow riders to see speed, rpm\nand gear position without taking their eyes off the road. The system\ngathers speed information from a global positioning satellite receiver\nattached to the rear of the helmet.\n\nThe design, based on a patent co-developed by Tom Furness, one of the\npioneers of head-mounted display technology, uses a lens and mirror\nand backlighted liquid-crystal display to give the viewer the illusion\nthat the information displayed in the periphery of one eye is\nprojected in the distance.\n\nDobson founded Motion Research when he was racing Indianapolis and\nFormula One cars, and his initial idea was to use the display\ntechnology for race-car drivers. But the cost of producing such\ndisplays was prohibitively high a decade ago. He retired in 1998 and\nrecently picked the idea up again because the costs of the technology\nhave fallen significantly.\n\n"We realized we could build it far more cheaply today," he said. "Not\nmuch changed in the technology itself. What happened was the cost of\nmanufacturing changed."\n\nToday, he said, the technology is beginning to appear in the consumer\nmarket, both in wearable systems and in some cars such as certain\nCadillacs with systems that project driving information onto the\nwindshield.\n\nBut Motion Research will be the first company to attempt a truly\nlow-cost consumer application. The price of the motorcycle Sportvue\nwill be from 9 to 9.\n\nThe bicycle version of Sportvue, which will be introduced sometime\nafter the motorcycle system, will project speed, distance traveled and\nheart rate information, like current cyclometers do, and cost from\n0 to 9, Dobson said. He said the company was also in discussions\nwith helmet manufacturers to integrate the display systems into\nhelmets.